Finding Design Solutions
Do you worry that hiring a freelance graphic designer will mean you will get less reliable service? Fear not. Many of my clients have been with me for 5, 10, even 20 years because they know I will deliver creative work on time and with the personal attention they can't always get from an agency. Clients come to me with a variety of projects knowing that I will find an appropriate design solution for them. I believe that thoughtful design starts with communication. I will work with you every step of the way to understand and carefully evaluate your project's requirements. The end result will be one we are both proud of.
Typical projects:
Corporate Identity (Logos) and Branding - Your corporate identity is important. It's more than just a logo mark or a font. It represents your company's personality. Is it fun and playful or serious and corporate? Are you looking for a 'retro feel' or do you want something "modern and sleek"? These are things we will explore together.
Brochure and Collateral Design - Most businesses need a brochure or other collateral (postcards, flyers, signage, etc.) as marketing tools to help gain new business. I will design marketing materials for you that will tell your potential clients that you are a business they can trust. Also, great design starts with great copy. Need a writer? I can team you up with a talented copywriter who will take the time to understand your business and help build your brand.
Conference Books and Annual Meeting Materials - Are you an association or in an industry that has conferences or annual meetings? You need an organized designer who can keep track of all those headshots and schedule changes as your conference evolves. Do you need to incorporate floor plans, maps or at-a-glace schedules? Have no fear. Do you need a pre-show Exhibitor Prospectus as well as an on-site Attendee Guide? I've got it all covered. I have over twenty years of experience with conference work and have processes in place that will keep your project organized and ensure on-time delivery.
Annual Reports - You need a designer who can keep all those facts and figures organized in an easy-to-read format.
Website Design - I create custom websites through a online website builder that keeps your costs down (by reducing programming hours) while providing flexibility for importing individualized graphics (This website is an example). Once designed, content management can be maintained by you, or if you prefer you can have me maintain the site. I offer an hourly maintenance plan (pay as you go at regular rates) or an annual maintenance plan (pay up front for a specified amount of hours at a reduced rate). If you have a complex website that needs to be designed from the bottom up I can also refer you to several professional website developers
Web Graphics and Banner Ads - Many of my clients already have websites but often need me to provide graphics to their web masters/programmers. I can also design static or animated banner ads if you are advertising on someone else's website.
Ad Concept and Design - A great ad connects with its audience, is easy to understand and calls the reader to a specific action. I design print ads as well as digital ads.
Exhibit Display and Point-of-Purchase Graphics - If you exhibit at conferences, meetings or expos then chances are you need an exhibit display. Whether you need graphics for a full exhibit booth, a portable pop-up banner stand or a tabletop display, I can help. And if you already own hardware, I can also design new banners to replace the old.
Need Something Else? - If you need something that you don't see on the list just ask. Chances are I can help... or can refer you to someone who can.